Variable service costs

Last updated: September 5, 2025

WhatsApp Business API message costs

  • All service conversations (customer-initiated) are free
  • Marketing conversations (marketing templates)
    • Honduras ⏐ $0.148 / conversation
    • North America ⏐ $0.053 / conversation
  • Utility conversations (utility templates)
    • Honduras ⏐ $0.024 / conversation
    • North America ⏐ $0.008 / conversation

Artificial intelligence costs

  • AI agents (conversations) ⏐ $0.06 / message
  • AI review replies ⏐ $0.240 / message
  • Content AI: text ⏐ $0.27 / 1,000 words
  • Content AI: image ⏐ $0.18 / image
  • Unlimited AI agents (add-on) ⏐ $147 / month

Email Marketing

  • Email sent ⏐ $0.0027 / email
  • Email validation ⏐ $0.0125 / email

Terms & conditions

Last updated: October 16, 2026

Lumaflow is a brand of luma digital LLC. By creating an account, starting a trial or paying for any Lumaflow plan or service, you accept these terms.

Pricing and billing

  • All prices are in U.S. dollars (US$).
  • Monthly plans are charged in advance at the start of each cycle. Annual plans are charged in advance for 12 months.
  • Each plan includes what is published on the pricing page at the time you sign up and what appears on your invoice.
  • We may change prices with at least 30 days' notice by email. The change applies starting with your next billing cycle; annual plans keep their price until the end of the paid period.

CORE free trial

The 14-day trial applies to the CORE plan and requires a card. Nothing is charged until day 15. If you cancel before then, no charge is made. If you don't cancel, the plan is charged automatically when the trial ends.

Usage

WhatsApp messages, emails, calls, phone numbers and artificial intelligence are charged based on what you use, from a balance you top up inside the platform. Reference rates are in the "Variable service costs" section of this page and may change when provider rates change (for example, Meta/WhatsApp). Usage is not included in plan prices.

Service credits (PRO and BUSINESS)

  • The PRO and BUSINESS plans include a number of service credits each cycle. One credit equals about 30 minutes of work by a specialist on our team inside your Lumaflow account.
  • Each task uses credits based on its size, according to the table published on the pricing page. We may update that table with notice by email.
  • Credits renew at the start of each cycle, do not roll over, are not transferable and are not refundable. Extra credits you purchase are used within the current cycle.
  • Tasks are requested through the request form. Delivery times are estimates and start once we have all the information and access we need: usually 2 business days for small tasks and 3 to 5 business days for larger ones.
  • Each task includes one round of revisions. Additional changes or changes in scope use credits based on their size.
  • Credits do not include content creation (graphics, videos, social media copy) or ad campaign management (strategy, audiences, creatives or optimization).
  • Boosting posts requires the Ads connector add-on. Ad spend is paid by the client directly to the ad platform and is not included in any plan.

Work hours for the CORE plan

CORE clients can request work from our team at $97 per hour (or a prepaid 5-hour package for $397). Before we start, we tell you how many hours it will take so you can approve the cost.

One-time services

Premier Onboarding, Full setup, launch packages and other one-time services are paid in advance. Included sessions must be used within the first 30 days after payment. These services are not refundable once work has started. They include one round of revisions; additional changes are billed separately.

Late payments

If a payment can't be processed, we will try to charge it again and let you know. After more than 10 days past due, we may suspend access to the platform and our team's work until payment is made; credits for that cycle are not restored. After more than 30 days past due, we may cancel the account.

Cancellation

  • You can cancel at any time from your account or by writing to us. There are no long-term contracts.
  • Cancellation takes effect at the end of the cycle already paid: you keep access until then. No refunds are given for partial periods or for annual plans already paid.
  • Before cancelling, export any information you want to keep. After cancellation, we may delete the account's data after 30 days.

Your data and your assets

Your contacts, your content, your domain and your website content are yours. You can export them while your account is active. If you need our team to migrate or transfer them to another platform, we quote it as a separate service.

Acceptable use

You are responsible for the messages, emails and calls you send from the platform, and for complying with applicable laws and policies, including Meta/WhatsApp policies, anti-spam laws (such as CAN-SPAM) and telephone communication laws (such as the TCPA). We may suspend an account used for spam, fraud or illegal activity.

Third-party services

Some features depend on third parties such as WhatsApp, Meta, Google and email and phone providers. We are not responsible for their outages or for changes to their policies or rates.

Support and communication

Support is provided by email, WhatsApp and Google Meet, with a response time of 24 to 48 business hours. PRO and BUSINESS work requests are made through the request form; they are not handled through WhatsApp groups or social media.

Changes to these terms

We may update these terms. We will notify you by email of any important change, and the date above shows the current version.

Privacy policy

Last updated: June 8, 2024

At Lumaflow, we deeply value your privacy and are committed to protecting it. This privacy policy describes how we collect, use, and protect your personal information when you interact with our services and platforms.

1. Information Collection

We collect personal information that you provide to us directly, such as your name, email address, phone number, and any other information relevant to providing our services. We may also collect information automatically through tracking technologies when you visit our web pages.

2. Use of Information

We use the collected information to:

  • Provide and improve our services.
  • Process payments and manage accounts.
  • Send communications, including service updates, news, and promotions.
  • Personalize your experience on our platforms.
  • Comply with applicable legal obligations and regulations.

3. Sharing Information

We do not share your personal information with third parties, except in the following circumstances:

  • With service providers that help us operate our business and provide services.
  • When necessary to comply with applicable laws or respond to legal processes.
  • With your explicit consent.

4. Information Security

We implement reasonable security measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. However, no method of transmission over the Internet or electronic storage is 100% secure, so we cannot guarantee its absolute security.

5. User Rights

You have the right to access, correct, update, and delete the personal information we hold about you. You can exercise these rights by contacting us through the means provided in this policy.

6. Information Retention

We retain your personal information for as long as necessary to fulfill the purposes described in this policy, unless a longer retention period is required or permitted by law.

7. Transfer of Digital Assets

We value your privacy, so all digital assets—whether social media pages, websites, databases, or other platforms that use the client's brand image—belong to the client and can be transferred to their control as long as there are no debts or outstanding balances. Some cases may incur transfer costs that must be paid before the transfer can be made.

8. Changes to the Privacy Policy

We reserve the right to update this privacy policy at any time. We will notify any changes by posting the new policy on our platforms and, where appropriate, by sending an email notification.

9. Contact

If you have any questions or concerns about this privacy policy or about how we handle your personal information, please contact us at:

Lumaflow, a brand of luma digital LLC
Tampa, Florida, USA
info@lumafly.com

By using our services, you confirm that you have read and understood this privacy policy and accept the terms described in it.

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